New York’s Favorite Burger is Shakin’ it up in Deira Dubai
Shake Shack launches its eighth Shack in Dubai at City Centre Deira
Dubai, 12 July 2020 – Shake Shack®, the New York-styled modern day “roadside” burger stand, has opened its newest restaurant at City Centre Deira, marking it the eighth Shack in Dubai.
Historically, the commercial center of Dubai, Deira today is a place with a vibrant art and heritage scene for locals and visitors to enjoy. Celebrating Deira’s charm as well as the gradual re-opening of the city’s food and beverage industry, Shake Shack’s eighth Dubai Shack within City Centre Deira is home to a specially commissioned work of art.
Created by Melvin San Miguel, one of Dubai’s favorite homegrown creatives and lead artist at Art Painting Lab, the artwork illustrates this historical neighborhood with an “explorational holiday feel” capturing many aspects of Deira, most notably its famous clock tower that has been a local landmark since 1963. Guests can appreciate the nostalgic details of Melvin’s art at the newest Shack while enjoying a juicy burger.
With the new opening, Shake Shack had to take into consideration factors such as new consumer behavior, strict health and safety regulations and social distancing measures, to name a few. These new trends have enticed Shake Shack to re-imagine and adapt its guest journey and menu offerings, while staying on course with its expansion plans for the MENA region.
The newly opened Shack strictly implements in-store measures like wellness checks, regular surface sanitization, controlled seating capacity, social distancing measures, usage of masks and gloves, offering cashless payment methods and digital menus, among other procedures to ensure customers’ safety while they enjoy the Shack goodness.
Shack fans can indulge in the 100% all-natural Angus beef burgers among other premium quality menu items at City Centre Deira (food court – level 1) from 10AM – 12AM.
About Shake Shack
Shake Shack is a modern day “roadside” burger stand known for its 100% all-natural Angus beef burgers, chicken sandwiches and flat-top Vienna beef dogs (no hormones or antibiotics – ever), spun-fresh frozen custard, crinkle cut fries, and more. With its fresh, simple, high-quality food at a great value, Shake Shack is a fun and lively community gathering place with widespread appeal. Shake Shack’s mission is to Stand for Something Good®, from its premium ingredients and caring hiring practices to its inspiring designs and deep community investment. Since the original Shack opened in 2004 in NYC’s Madison Square Park, the company has expanded to more than 280 locations in 30 U.S. States and the District of Columbia, including more than 95 international locations.