Love at first drop: With GROHE Baulines, a smart all-rounder is moving into your bathroom

  • Quality does not need to be expensive: The GROHE Baulines faucet portfolio offers the highest quality at an affordable price – ideal for modern bathroom concepts with a small budget.
  • A charming all-rounder: In addition to a new, modern design, GROHE Baulines provides extra comfort.
  • Simply sustainable: Water-saving EcoJoy technology enables a more sustainable water consumption in everyday life.

Dubai, 22nd February 2021 – The first big love, the first own car, the first own apartment: There are milestones in life that we never forget and that shape us forever. Our own home in particular allows us to take a big step towards self-realization because this is where our very personal style comes to the fore – in the furniture, the wall color and matching accessories. Each apartment is as individual as its residents and has specific requirements in terms of functionality and design. Whether you have to deal with small rooms or a small budget – interior design often poses challenges. GROHE offers a solution for every lifestyle: The relaunched Baulines faucet is the ideal solution for anyone who seeks high quality and aesthetic design at an affordable price.

“Baulines represents an entry-level product into the versatile world of GROHE. Above that, it also appeals to consumers whose residential projects follow the Micro Living trend. Especially in urban areas space becomes scarce. With intelligent, condensed living concepts which are reduced to essential elements, we can make efficient use of limited space and still enhance our quality of life. Baulines is the perfect product for people who are searching for this kind of simplicity and minimalism”, explains Patrick Speck, Leader, LIXIL Global Design EMENA.

Modern, minimalist and functional: GROHE Baulines is a smart all-rounder

Thanks to the relaunched design of Baulines bathroom faucets, users benefit from an increased comfort zone: The extended angle with the tapered spout ensures a more convenient water flow, thereby preventing water splashing when washing your hands.

Moreover, the product offers further advantages in terms of safety and health: Thanks to its innovative zinc die casting process at the LIXIL plant in Klaeng, Thailand, one of the most sustainable plants in Southeast Asia, the faucet offers safe water enjoyment. Not only is the surface of the faucet seamlessly closed so that impurities cannot enter, there are also dedicated inner waterways to make sure that the water is lead- and nickel-free. Above that these inner waterways have no contact to the body material which result in a barrier between hot water and the external surface to avoid scalding on hot surfaces. Thus, extra safe, especially for households with children.

Enabling consumers to lead a more eco-conscious lifestyle is GROHE’s biggest lever for sustainability and therefore particularly important for GROHE when developing new products. That is why the relaunched Baulines bathroom faucets are equipped with water-saving GROHE EcoJoy technology. A flow restrictor reduces water consumption from ten liters per minute to just over five liters. An aerator enriches the water with air, ensuring the same voluminous experience as with conventional faucets. This way, everyone can easily make their contribution to save water in everyday life without compromising on comfort.

Everyone who has decided on the GROHE Baulines sink mixer can choose the matching Bau Ceramic and matching Bau Accessories to create a complete bathroom concept. All elements are coordinated in form and function and, in combination, create a harmonious integrated solution for your home spa.

So let the unique (love) story begin with your new GROHE Baulines.

+++ For further information and press materials on GROHE Baulines, please see the following LINK. +++

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About GROHE

GROHE is a leading global brand for complete bathroom solutions and kitchen fittings and has a total of over 7,000 employees in 150 countries – 2,600 of them are based in Germany. Since 2014 GROHE has been part of the strong brand portfolio of the Japanese manufacturer of pioneering water and housing products LIXIL. In order to offer “Pure Freude an Wasser”, every GROHE product is based on the brand values of quality, technology, design and sustainability. Renowned highlights such as GROHE Eurosmart or the GROHE thermostat series as well as groundbreaking innovations such as the GROHE Blue water system underline the brand’s profound expertise. Focused on customer needs, GROHE thus creates intelligent, life-enhancing and sustainable product solutions that offer relevant added value – and bear the “Made in Germany” seal of quality: R&D and design are firmly anchored as an integrated process in Germany. GROHE takes its corporate responsibility very seriously and focuses on a resource-saving value chain. Since April 2020, the sanitary brand has been producing CO2-neutral worldwide. GROHE has also set itself the goal of using plastic-free product packaging by 2021.

In the past ten years alone, more than 490 design and innovation awards as well as several sustainability awards confirmed GROHE’s success. GROHE was the first in its industry to win the CSR Award of the German Federal Government and the German Sustainability Award 2021 in the categories “Resources” and “Design”. As part of the sustainability and climate campaign “50 Sustainability & Climate Leaders“ GROHE is also driving sustainable transformation.

About LIXIL

LIXIL makes pioneering water and housing products that solve every day, real-life challenges, making better homes a reality for everyone, everywhere. Drawing on our Japanese heritage, we create world-leading technology and innovate to make high quality products that transform homes. But the LIXIL difference is how we do this; through meaningful design, an entrepreneurial spirit, a dedication to improving accessibility for all and responsible business growth. Our approach comes to life through industry leading brands, including INAX, GROHE, American Standard and TOSTEM. Over 60,000 colleagues operating in more than 150 countries are proud to make products that touch the lives of more than a billion people every day. Learn more at http://www.lixil.com