Commemorating 4 decades of Creativity and Innovation
Dubai, United Arab Emirates, 28thSeptember 2021: TCL, one of the dominant players in the global TV industry and a leading consumer electronics company, is celebrating its 40th anniversary across the world.
Driven by its company culture of creativity and innovation, the past four decades have witnessed TCL’s rapid growth to become one of the global leading consumer electronics players with vertical integration capabilities and a diversified product portfolio.ranging from award-winning TV and audio home appliancesto smart phones and smart home products.The brand recently launched its latest range of X Series TV for the KSA Market that got a very good response.
With the regional office for Middle East and Africa located in Dubai,the company put on a stellar light show on the Burj Khalifa showcasing the journey and vision of the brand to mark its 40th anniversary celebration. The company is putting on a number of events for its employees, customers, partners, and communities worldwide with exciting advertising campaignsthat arealready underway in Dubai, Los Angeles, Paris, Sao Paulo and Sydney – five cities located on continents where TCL has experienced continuous expansion over the past four decades.
“I am incredibly proud of what TCL has achieved over the years and become a leading company with global influence,” said Shaoyong Zhang, CEO of TCL Electronics.
In 2020, TCL ranked third* in the global TV market share and ranked second* in the global LCD TV market share when it comes to sales volumes.
Today, TCL has 42 research and development (R&D) centers, 32 manufacturing bases and operates in over 160 countries and regions, making it one of the most influential consumer electronics brands operating worldwide.
Besides innovation and globalization, TCL brings happiness and excitement to consumers around the world through an assortment of sponsoring titles, such as a two-time official partner of Copa America, a long-term global partner of FIBA and the Official TV Partner for Call of Duty: Vanguard.
And in the future, TCL will continue to focus on developing intelligent, technology-enabled products that enhance consumer lifestyles with the aim to make life intelligent.
Watch Dubai Celebration on Burj Khalifa – https://www.youtube.com/watch?v=SRBhs8T9-58
* Data by OMDIA, 2020
About TCL Electronics
TCL Electronics (1070.HK) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. According to OMDIA, TCL ranked global No.2 in TCL brand LCD TV market share in 2020. TCL specializes in the research, development and manufacturing of consumer electronics products ranging from TVs, audio and smart home appliances.