Malabar Gold & Diamonds launches its first Artistry Concept Store in Somajiguda, Hyderabad, India

Malabar Gold and Diamonds, one among the largest jewellery retailers globally with a strong retail network of over 260 outlets spread across 10 countries has launched its flagship store in Somajiguda, Hyderabad on 27th Nov 2021 by Shri. Mohammed Mahmood Ali Gaaru, Minister for Home, Prisons & Fire Services, Government of Telangana in the presence of key Malabar Gold & Diamonds dignitaries including Malabar Group Chairman M.P. Ahammed, Co-Chairman Dr. P.A. Ibrahim Haji, Vice Chairman K.P. Abdul Salam, Managing Director – International Operations Shamlal Ahamed, Managing Director – India Operations O Asher, along with customers & well-wishers.

The new store has been positioned as the first-of-its-kind large format ‘Artistry’ concept store from Malabar Gold & Diamonds. It offers a unique jewellery shopping experience that celebrates the art and history of the city with specially curated designs.

Spread across 25,000 square feet, the most distinguishing aspect of the Malabar Gold & Diamonds Artistry Store is the availability of the widest range of jewellery designs across gold, diamond, platinum and silver with particular focus on craftsmanship. An expansive range of collections suitable for the city’s diverse communities and customs has been made available so as to cater to every need of the customers. An impressive array of lightweight designs as well as an extensive range of studded and precious jewellery have also been curated for this purpose. The store features an exclusive wedding arena for prospective brides and personalized lounges for privileged customers. It also offers best-in-class personalized services including the assistance of solitaire experts and personal shoppers for an enhanced shopping experience. Digital screens and endless aisle facilities contribute to the superior store ambience and provide an omnichannel experience to the customer. Additionally, the store also boasts of one of the largest parking facilities amongst all jewellery stores in the city.

Malabar Group chairman Mr. MP Ahammed said, “The first Malabar Gold & Diamonds Artistry Store aims to provide an unparalleled selection of jewellery for every occasion, for customers from all walks of life. The people of Hyderabad are sure to love the luxurious experience of our flagship store and our specially curated designs that brings the city’s varied culture and artistry to life. We are grateful to the city and its people for allowing us the privilege of being part of their vibrant culture and auspicious occasions.”

The inauguration of the Malabar Gold & Diamonds Artistry store in Hyderabad further boosts the company’s retail presence in the state and is in line with the aggressive expansion strategy of the group. The brand has also released a Television advertisement featuring its brand ambassador, Tamanna Bhatia to showcase the Artistry Store’s varied offerings. Recently, the company had also announced an investment of ₹750 crores to establish its first gold refinery in India in Telangana, alongside its most renowned gold and diamond manufacturing unit in Hyderabad. which will generate at least 2,500 jobs in the state. The Artistry Store is the first initiative of the brand as part of the proposed investment.

As a part of the group’s CSR initiative, Malabar Gold & Diamonds has kept aside 5% of the profit earned by the Somajiguda showroom for various charitable and philanthropic activities in the region.

Malabar Gold & Diamonds currently has more than 260 showrooms in 10 countries. It has offices, design centres and manufacturing facilities in India, Middle East, Far East and USA. The group records an annual turnover of $4.51 billion and is rated as one of the largest jewellery retailers globally.

Editor’s Note

Malabar Gold & Diamonds is the flagship company of Malabar Group, a leading diversified Indian business conglomerate.

Established in 1993 in the Indian state of Kerala, Malabar Gold & Diamonds today has a strong retail network of over 260 outlets spread across 10 countries, 14 wholesale units in addition to offices, design centers and factories spread across India, Middle East, Far East & USA. With an annual turnover of $4.51 billion, the company currently ranks one among the largest jewellery retailers globally.

With 14 cluster manufacturing units in India and GCC – the company currently has 12 jewellery brands to cater to the discerning needs of customers. With headquarters in Kerala and branches across India, Middle East, Far East and USA, Malabar Group is best known for its activities in the field of gold, diamonds, silver and lifestyle articles.

The group also operates MGD – Lifestyle Jewellery, a retail concept offering trendy and light weight jewellery that represents the independent and the modern woman through its designs and collections.

The group, owned by over 4,000 shareholders excels in quality products and services, has more than 13,000 professionals working for its continued success.

Malabar Gold & Diamonds also features an online store http://www.malabargoldanddiamonds.com providing customers the opportunity to purchase their favorite jewelry any time and on any day from the comfort of their home.

The group is always proactive when it comes to CSR initiatives right from its inception. The key focus areas of the CSR initiatives of Malabar Group are in the areas of Health, Education, Women Empowerment, Housing and Environment.  The organization has kept aside 5% of its profit for enabling CSR activities in all the regions that they operate.

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