WEMZER INDUSTRIES debuts at Automechanika Dubai 2021
European aftermarket spare parts brand debuts in the UAE for the first time with 10,000 stock-keeping units
14 December 2021 – Dubai, UAE: WEMZER INDUSTRIES, a European aftermarket spare parts company founded in Romania, announces its global at Automechanika Dubai 2021, Middle East and Africa’s (MEA) largest international trade show for automotive aftermarket and service.
WEMZER’s participation marks the company’s first entry into the automotive market at a time when Dubai witness an ‘engine for growth’ for the global automative industry. In the Middle East, the vehicle parc is predicted to increase to 27m units by 2023, according to research firm Aranca, and this will lift the value of the aftermarket to $18.5 billion, up from $15 billion in 2018. Recent projections by TechSci also estimate revenues rising to almost $40 billion for the automotive components sector by 2024. This expected rise will come from the addition of 4.3m vehicles to the existing fleet of 92m active vehicles in the region, many of which will eventually require replacement parts.
“The Automechanika event in fact marks WEMZER’s official launch in the automotive market. It is the most important B2B trade fair for IAM in the Middle East,” said Amin Zaman, Managing Director, WEMZER Industries SRL. “We are looking forward to showcasing our product lineup that caters to various car brands and to share the WEMZER story with our customers and industry stakeholders,” added Zaman.
With more than 10,000 SKUs that addresses most Japanese, Korean and American passenger cars as well as commercial vehicles, WEMZER products are designed and manufactured to the highest quality standards and are fully compatible with the original manufacturer’s specifications. WEMZER’s product quality attributes are carbon free and full ceramic.
“Our stand is designed to showcase and highlight WEMZER’s story and product lineup, obviously with particular attention paid to all necessary anti-COVID 19 measures,” added Zaman. “We are looking forward to meeting potential partners and customers who we are sure will appreciate the products we have.”
WEMZER INDUSTRIES embraces technology and digitization at its foundation and through-out its supply chain. Practically, E-COM, last-mile delivery and immediate fulfillment and smart logistics are foundational elements the company is continuously optimizing internally and in partnership with global industry leaders.
The company is geared to develop a distribution network in Africa, Central Asia and the Middle East by mid 2022. Its presence will then be extended to Europe, Latin America, the CIS and South East Asia. As a global manufacturing ecosystem, WEMZER apply very thorough procedures to identify its manufacturing partners around the world, selecting the most reliable for each product group.
Visitors to Automechanika Dubai 2021 will find WEMZER INDUSTRIES in Pavilion 4, on stand B-33.