EROS Announces Biggest Back To School Exchange Offer

EROS Announces Biggest Back To School Exchange Offer

  • Retailer predicts back-to-school shopping to grow in 2022
  • Offering a range of IT products, the promotion will run from August 8 to September 4

UAE – August 11, 2022: EROS, a leading consumer electronics retailer, announced that its annual Back to School (BTS) festival is back with exciting exchange program along with promotions /discountsacross all their stores in the UAE and online.

UAE residents/ students and educators can save at least AED 600 under the laptop exchange program, along with exchange programs on other lifestyle products, such as mobiles, tablets, headphones, wearables, and smartwatches amongst others. On average, a UAE parent / student spends at least AED 3,500 on tech products or supplies for schools/ colleges/ universities per child annually.

UAE parents will spend as much as 10-15% more money this year on premium tech products, as schools / colleges have a renewed focus on coding, online classes, etc. to ensure their child has a better academic experience.

EROS’ BTS promotion include1; Students/ Teachers can trade-in their old Laptops with EROS’ and save up to AED 600 and up to AED 200 on mobiles; 10% off for CBD debit and credit card holders; Chances to win Samsung Galaxy Watch 4 on a minimum spend of AED 500; REHLAT Travel voucher of up to AED 200 on every purchase. The retailer will also offer extended warranty and accidental damage protection on devices.

Mohammad Badri, Director, EROS Group said,“Back-to-school spending is at an all-time high and a concern for most parents. There is a greater demand for technology purchases, as parents splurge on premium gadgets every year, to ensure their child has the best. Having the latest tech within reach and at discounted prices can help students achieve academic success. Being mindful of our customers’ rising expenses, we are offering a range of offers/ discounts both online and at the store.”

EROS’ trained staff will also guide parents/ educators and ease their anxiety, by helping them pick the right device / gadgets based on an educators/ students’ digital needs.


1Note to the editor – Details are as follows:

  1. 10% OFF on CBD cards (not on apple products) in store and online
  2. Laptop Exchange Program:
    1. This program covers all Laptops from 6th Generation Onwards
    2. The exchange value for old Laptops is AED 600
    3. Prices for the old Laptop will be defined based on certain conditions
  3. In case the unit doesn’t meet the above conditions, we will provide a fixed value of AED 75
  4. Other Exchange program
    1. Get AED 350 (in EROS Voucher) additional over and above your asset value (Laptop)
    2. GET AED 200 (in EROS Voucher) on mobilesadditional over and above your mobile value
  5. Spend AED 500 and more in EROS stores from 1 -25 August for your chance to win Samsung Galaxy Watch 4. 25 Days x 25 Winners. Valid at EROS Dubai Stores only.

About EROS Group

EROS Group is a 54-years reputed organization specializing in the distribution and retail of consumer electronics, mobility, IT, Home Appliance, and convergence products. The Group benefits from its base in the UAE which is strategically positioned at the crossroads of Asia, Africa, and Europe with a serving ability to over two billion people, through a complex channel mix of Power Retailers, Independent Retailers, Souq Markets, Re-Exporters, System Integrators, Architects, Consultants, and experts.

The Group has evolved from a one-store, one-brand distribution house to build a portfolio of world-class international brands and retail stores including brand boutiques. The Group serves customers in the UAE and select markets in the Middle East and North Africa (MENA) Region. The Organization proudly partners with over fourteen international brands, operates 14 retail stores including 3 Samsung & 2 Huawei experience showrooms across UAE and has three service centers across the UAE. EROS Group continues to operate through a seamless logistical process daily to deliver on its core objective: Customer Delight. For more information, please visit or

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