Hydration Isn’t Boring Anymore, Water is Now a Lifestyle Choice

By - Arsh Mehta, Director of CANCRO For decades, clean drinking water was viewed simply as a daily necessity. Today, particularly in the UAE, water has evolved far beyond basic hydration. It is now a lifestyle marker, a wellness essential, and increasingly a reflection of personal values around health and sustainability. From gym bags and … Continue reading Hydration Isn’t Boring Anymore, Water is Now a Lifestyle Choice

BITS Pilani Dubai Campus Concludes Young Entrepreneurs’ Bootcamp   2025, Training School Students in Structured Entrepreneurship and Innovation

Dubai, UAE: The 11th edition of the Young Entrepreneurs’ Bootcamp (YEB) 2025, organised by BITS Pilani, Dubai Campus, concluded after five days of intensive academic engagement, offering high school students a rigorous introduction to startup thinking grounded in structured analysis, technology, and industry-aligned problem solving. Designed for students from Grades 9 to 12, YEB 2025 moved … Continue reading BITS Pilani Dubai Campus Concludes Young Entrepreneurs’ Bootcamp   2025, Training School Students in Structured Entrepreneurship and Innovation

MENA Business Travel Spending Climbs as Region Gears Up for 2026 Growth

musafir.com  outlines how rising MICE activity, cross-border strategy sessions and high-impact collaboration are reshaping corporate travel in the Middle East 29 December 2025 | Dubai, UAE: Based on its corporate travel data and booking trends, musafir.com  reports that business travel spending across the Middle East has surged by nearly 20% in 2025, signalling strong momentum as the region moves … Continue reading MENA Business Travel Spending Climbs as Region Gears Up for 2026 Growth

DSF Sale Season & Citywide Promotions Are Now Live

Dubai, UAE – 29 December 2025: The DSF Sale Season, citywide Scan & Win promotions, and the DSF 12-Hour Sale officially launch across Dubai today — marking one of the biggest shopping moments of the year. DSF Sale Season (26 Dec – 1 Feb) — Now Live Shoppers can enjoy 25%–75% off across 1000+ brands … Continue reading DSF Sale Season & Citywide Promotions Are Now Live

Yango Ads celebrates excellence in marketing as Category Sponsor at the 2025 MENA Effie Awards

Dubai, UAE - 29 December 2025 - Yango Ads, the ad tech division of Yango Group, strengthened its regional footprint by joining the 2025 MENA Effie Awards as an official sponsor and presenter, underscoring its growing role in the region’s advertising and marketing ecosystem. The ceremony, held in Riyadh, Saudi Arabia, under the Riyadh Season … Continue reading Yango Ads celebrates excellence in marketing as Category Sponsor at the 2025 MENA Effie Awards