Across the GCC, the real question is no longer whether organisations are using AI, but whether AI is actually doing the work. Most deployments still sit at the surface, assisting employees without changing how execution happens. AI is now moving beyond individual task support into structured workforce roles, where it carries responsibility across workflows, follows … Continue reading Five business functions already powered by AI workforce
Tag: Shaffra
6 Trends in AI Compliance Influencing How GCC Companies Operate
Across the GCC, national growth strategies, with Saudi Arabia’s Vision 2030, the UAE’s National AI Strategy 2031, and Qatar’s national roadmap, place AI at the centre of economic diversification. McKinsey estimates AI adoption at roughly 84% across GCC organisations, with a potential $320 billion economic impact for the Middle East by 2030. As deployment accelerates, regulatory compliance … Continue reading 6 Trends in AI Compliance Influencing How GCC Companies Operate
Shaffra unveils new full-stack AI employee platform at GITEX Global 2025
Dubai, UAE, 15 October 2025 – Shaffra, a leading deep-tech AI company, is showcasing its latest innovation at GITEX Global 2025 — a new full-stack AI employee platform designed to redefine how organisations integrate artificial intelligence into their operations. The platform combines three core solutions — Shaffra Build, Shaffra Work, and Shaffra Talk — into … Continue reading Shaffra unveils new full-stack AI employee platform at GITEX Global 2025
Shaffra Appoints Mohammed Al Mutairi as the New General Manager in Saudi Arabia
The deep-tech company strengthens its leadership in Saudi Arabia with Mohammed Al Mutairi, whose 30+ years of experience will drive the next phase of growth, innovation, and strategic expansion. Dubai, UAE, 02 October 2024 — Shaffra, a deep tech company in the Middle East pioneering AI-driven workforces and metaverse workplace solutions, has appointed Mohammed Al … Continue reading Shaffra Appoints Mohammed Al Mutairi as the New General Manager in Saudi Arabia
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